The Area of Paso Robles, CA

Diverse Microclimates. Dynamic Flavors. Perfectly Located.


Halfway between Los Angeles and San Francisco, Paso Robles is the center of California’s celebrated Central Coast wine region, which stretches from Monterey County in the north to Santa Barbara County in the south. One of the state’s fastest-growing premium wine districts, it boasts more than double the number of wineries and vine acres it claimed just a decade ago.


Paso, as its known to locals, offers micro-climates and soils ideal for cultivating a diverse array of grape varieties. Just 20 miles from the Pacific Ocean, its warm days are tempered by coastal breezes that flow over the Santa Lucia Mountain Range and cool the vineyards at night, an effect especially pronounced in vineyards west of Highway 101. While Cabernet Sauvignon, Chardonnay, Merlot and Zinfandel have historically been the lead varieties, wines made from recently planted Rhone varieties such as Syrah, Grenache and Viognier, are earning Paso Robles wineries international acclaim.


Winemaking in Paso Robles dates back two centuries, when the first wine grapes were planted by Spanish Conquistadors and Franciscan missionaries. Commercial winemaking flowered during the 1880s and gathered steam with the planting of new vineyards in the first decades of the 20th century. In the late 1960s and early 1970s, a new generation of wine pioneers settled in the area. Today, Paso Robles is home to 200 wineries and 25,000 vine acres, and its annual Wine Festival attracts 15,000 visitors.

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